Product is Hard SVPG Box Set: Includes INSPIRED, EMPOWERED, LOVED, and TRANSFORMED
Product is Hard SVPG Box Set: Includes INSPIRED, EMPOWERED, LOVED, and TRANSFORMED is backordered and will ship as soon as it is back in stock.
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Product is Hard SVPG Box Set: Includes INSPIRED, EMPOWERED, LOVED, ...
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New product, factory sealed.
Description
Description
Autor: Cagan, Marty
Unión: hardcover
Fecha de lanzamiento: 24-02-2025
Detalles: Product is Hard.
The best product companies use the product operating model to build their tech-powered products. The SVPG Partners have led product at some of the most iconic product operating model companies in the world. The Product is Hard Box Set can help you transform how you work and the results you can achieve.
Titles included in this one-of-kind set: INSPIRED: How to Create Tech Products Customers Love (Silicon Valley Product Group) EMPOWERED: Ordinary People, Extraordinary Products (Silicon Valley Product Group) LOVED: How to Rethink Marketing for Tech Products (Silicon Valley Product Group) TRANSFORMED: Moving to the Product Operating Model (Silicon Valley Product Group)
INSPIRED is written for product teams, EMPOWERED is written for product leaders, and LOVED is written for product marketing managers. TRANSFORMED is written for those leaders that are working to drive change in their companies.
Together these books share the critical lessons learned from working with and for many of the top product companies in the world.
EAN: 9781394326266
Dimensiones del paquete: 10.3 x 6.7 x 5.3 inches
Idiomas: Inglés
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